Aidan
Founder & Water Treatment Expert
I've spent my entire career in the water treatment industry. Over 30 years of installing, servicing, and designing systems for homes across the country. When you call Mid Atlantic Water, you're getting advice from someone who has personally done the work thousands of times.
Industry
& Installed
Served
Aidan with the core treatment systems we ship to homes nationwide.
From Local Installer to Nationwide Supplier
I got into the water treatment business in 1994, back when every sale meant a handshake, a water test at the kitchen table, and crawling into a basement to do the install yourself. That hands-on foundation shaped everything about how Mid Atlantic Water operates today.
Managed an EcoWater dealership and built it into the top-performing dealer on the entire East Coast. Won every sales award the company offered and ranked as one of the top sales representatives in the nation.
Purchased and operated a Hague Water dealership. Handled everything firsthand: sales, service calls, and full system installations. This is where I learned exactly what holds up in the field and what doesn't.
Became a Water-Right dealer, continuing to handle sales, service, and installation directly. Working across multiple major brands gave me a rare, unbiased perspective on what equipment actually performs best.
Became a distributor of Fleck, Clack, and other top-tier industry components. This shift let me build systems using the best valves and media available, no longer limited to a single manufacturer's lineup.
Converted to direct-to-consumer online sales, making professional-grade water treatment equipment available to homeowners nationwide. Today we ship to all 48 contiguous states and support every customer personally.
"I've worked with every major brand in the industry. The systems we sell today aren't the ones with the best marketing. They're the ones I've seen perform for 15, 20 years without issues in thousands of homes."
Aidan, Mid Atlantic WaterAreas of Expertise
Three decades of hands-on work across every major equipment brand means I can help you navigate the options without the guesswork. Here's what I specialize in:
Well Water Treatment
Iron, sulfur, manganese, low pH, tannins. I've treated every common well water problem and most of the uncommon ones.
System Sizing
The #1 reason systems fail is being undersized. I'll help you calculate the right capacity for your home's flow rate and water chemistry.
Equipment Selection
Fleck, Clack, Katalox, calcite, Vortech tanks. I know what works, what doesn't, and exactly when to use each component.
DIY Installation Support
Every video guide on our YouTube channel is based on my real installation experience. I'll walk you through it step by step.
Why I Started Selling Direct
After years of working inside the dealer model, I saw the same problem over and over: homeowners were paying $3,000–$5,000 for systems that cost a fraction of that to build. The markup wasn't paying for better equipment. It was paying for a salesperson's commission and a company's overhead.
I knew that most homeowners (or their local plumber) could install these systems in a couple of hours with the right guidance. So I started selling professional-grade equipment directly and backing it with the kind of support that used to be reserved for dealer customers: real phone conversations, honest sizing advice, and detailed video guides for every step.
That's still exactly how Mid Atlantic Water operates today. You get the same commercial-grade equipment the professionals use, at a fair price, with direct access to someone who has been doing this since 1994.
Talk to Me Directly
Have a question about your water? Not sure what system you need or what size to order? I'm available 7 days a week and happy to help.